Performance Buyer (Search & Affiliates)
Join Us at Pura—Reimagining Fragrance for the Future
At Pura, we believe life is better when it smells good. Fragrance has the unique power to transform spaces, elevate moods, and create lasting memories. But we know it can do even more. That’s why we’re pioneering the future of fragrance, combining cutting-edge smart home technology with premium, clean scents to create personalized, meaningful experiences in every home.
We’re not just a fragrance company—we’re on a mission to change the way people experience scent. At Pura, we are redefining fragrance as a critical element of design, on par with color, texture, sound, lighting, and furniture. We call this Scent Design—transforming scent from an afterthought into an intentional, skillful component of every space. By blending artistry and science, Pura allows users to design their own “scentscapes” that enhance daily life and craft environments that feel as good as they smell.
Why Join Pura?
Our journey began with two innovators, Richie Stapler and Bruno Lima, and their shared vision of revolutionizing how we experience fragrance. Since then, Pura has grown into a company that sells a fragrance every 3.7 seconds, partnering with iconic brands like Curio, Anthropologie, and Disney. We’ve been recognized as the Fastest Growing Company in Utah, and we are passionate about making scent a core part of life’s most memorable moments.
Your Role at Pura:
As the Performance Buyer (Search & Affiliates), you will be responsible for hands-on execution, optimization, and pacing across paid Search and Affiliate channels. This role is a critical execution layer within the Performance Media team, enabling scale, speed, and operational excellence across performance programs.
You will partner closely with the Sr. Manager, Performance Media and Performance Media Manager to activate strategy with rigor and precision, while supporting testing, efficiency improvements, and performance insights.
What You’ll Own:
- Own day-to-day execution of paid Search (Google, Bing) and management of Affiliate programs
- Manage budgets, pacing, bids, and optimizations to hit performance targets
- Execute testing plans and support experimentation across Search and Affiliates
- Monitor performance against key KPIs including CAC, ROAS, and new customer metrics
- Partner with affiliate networks and agency partners to improve performance and scale
- Support reporting, insights, and performance readouts
- Ensure strong execution hygiene and operational consistency
Essential Functions:
- Launch, manage, and optimize Search and partner with Affiliate agency on campaigns
- Monitor daily performance and pacing to ensure budget efficiency
- Identify optimization opportunities and surface insights
- Support testing roadmaps and learning agendas
- Partner cross-functionally with Performance, Content, and Analytics teams
- Maintain best practices across accounts and platforms
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field
- 2–5 years of experience in performance media execution
- Hands-on experience with paid Search platforms (Google Ads, Microsoft Ads)
- Experience managing or supporting Affiliate programs or networks
- Strong analytical and problem-solving skills
- Detail-oriented with strong organizational skills
- Comfortable working in a fast-paced, test-and-learn environment
- Nice to have:
- Experience working in-house or at an agency supporting DTC brands
- Exposure to subscription-based or eCommerce businesses
- Familiarity with performance reporting tools and analytics platforms
Pura’s Story
We’re passionate about creating spaces that inspire, elevate, and transform everyday life. We believe scent is more than just a pleasant background—it’s an integral part of Scent Design, transforming homes into meaningful, personalized spaces. Our smart home fragrance diffusers allow users to design their own scent experiences with premium, clean fragrances.
After 10 years of innovation, we’ve been recognized by Inc. and Utah Business as one of the best places to work, and we continue to push the boundaries of technology and fragrance. Join us in our pursuit of reimagining what’s possible with scent design.
Pura’s Culture
Our culture is built on a foundation of innovation, collaboration, inclusivity, and being good humans. We believe in fostering an environment where creativity thrives, empowering each team member to contribute their unique perspectives and skills. Our commitment to sustainability and integrity drives our decisions, ensuring that we not only create exceptional products but also contribute positively to our community and the planet. We celebrate diversity and prioritize open communication, cultivating a supportive atmosphere where everyone feels valued and inspired to push boundaries. Together, we’re not just building a brand—we’re creating a movement that redefines the role of fragrance in our lives.
Join the Pura Team!
We’re looking for individuals who believe in the power of fragrance and technology to transform lives. If you’re ready to be part of a dynamic, fast-growing company at the forefront of an exciting industry, we’d love to hear from you.
Pura provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
*All candidates are subject to a background check.