Sr. UX Designer

Join Us at Pura—Reimagining Fragrance for the Future

At Pura, we believe life is better when it smells good. Fragrance has the unique power to transform spaces, elevate moods, and create lasting memories. But we know it can do even more. That’s why we’re pioneering the future of fragrance, combining cutting-edge smart home technology with premium, clean scents to create personalized, meaningful experiences in every home.

We’re not just a fragrance company—we’re on a mission to change the way people experience scent. At Pura, we are redefining fragrance as a critical element of design, on par with color, texture, sound, lighting, and furniture. We call this Scent Design—transforming scent from an afterthought into an intentional, skillful component of every space. By blending artistry and science, Pura allows users to design their own “scentscapes” that enhance daily life and craft environments that feel as good as they smell.

Why Join Pura?

Our journey began with two innovators, Richie Stapler and Bruno Lima, and their shared vision of revolutionizing how we experience fragrance. Since then, Pura has grown into a company that sells a fragrance every 3.7 seconds, partnering with iconic brands like Curio, Anthropologie, and Disney. We’ve been recognized as the Fastest Growing Company in Utah, and we are passionate about making scent a core part of life’s most memorable moments.

Your Role at Pura:

This incoming Sr. UX Designer will oversee the Subscription vertical of our experience. Subscribers are highly valued customers. Ensuring we have a robust subscription experience that is flexible enough to meet user needs, delivers fragrances they need…is very important for our business. 

We're seeking a candidate who can seamlessly transition between detailed design work and high-level strategic thinking. You should be comfortable working in a fast-paced environment, collaborating with diverse teams, and advocating for user-centered design principles. 

You will help us inspire a belief in the power of fragrance to craft and elevate memorable moments for our Owners. This is your chance to make an impact in a high-growth company that’s redefining the way people experience scent.

What You’ll Own:

• Create detailed user flows, wireframes, and interactive prototypes for various features and experiences.
• Rapidly iterate designs through user testing to validate assumptions and improve user experience.
• Deliver fully-specced mocks with supporting documentation to the development team.
• Maintain consistent user experience across assigned product lanes.
• Collaborate closely with and influence Product, Engineering, Data, Marketing, and other functional partners. Ensure research insights + pain points are integrated into the product development process.
• Conduct basic user research and usability studies to inform design decisions.
• Be a culture steward. Help maintain and support a strong design culture.
• Stay updated on industry trends and best practices to innovate and improve design processes.
• Facilitate workshops, design sprints, brainstorming… to help push past ambiguity and identify both problem spaces and solutions. 
• Advocate for user-centered design principles throughout the project lifecycle.

Qualifications:

• Bachelor's degree in Product Design, Interaction Design, or related field.
• 10+ years of UX experience, with a strong focus on web and mobile. Additional digital and emerging surface experience is a plus. 
• Strong portfolio showcasing a variety of design projects.
• Expertise in creating UX flows, artifacts and designs using Figma.
• Prototyping skills: creating realistic representations of user experiences.
• Skilled in both thinking micro (granular design details) and macro (strategy, cross-team connections).
• Excellent communication and collaboration skills. Confident presenter and storyteller.
• Strong business acumen: understanding of how UX design impacts metrics and drives business growth, and able to tell that story.
• UXR: Ability to partner with UX Researchers. Ability to conduct basic usability studies and gather/synthesize feedback.
• Strong understanding of human-centered design principles.
• Ability to manage multiple tasks and prioritize effectively in a fast-paced environment.

Pura’s Story

We’re passionate about creating spaces that inspire, elevate, and transform everyday life. We believe scent is more than just a pleasant background—it’s an integral part of Scent Design, transforming homes into meaningful, personalized spaces. Our smart home fragrance diffusers allow users to design their own scent experiences with premium, clean fragrances.

After 10 years of innovation, we’ve been recognized by Inc. and Utah Business as one of the best places to work, and we continue to push the boundaries of technology and fragrance. Join us in our pursuit of reimagining what’s possible with scent design.

Pura’s Culture

Our culture is built on a foundation of innovation, collaboration, inclusivity, and being good humans. We believe in fostering an environment where creativity thrives, empowering each team member to contribute their unique perspectives and skills. Our commitment to sustainability and integrity drives our decisions, ensuring that we not only create exceptional products but also contribute positively to our community and the planet. We celebrate diversity and prioritize open communication, cultivating a supportive atmosphere where everyone feels valued and inspired to push boundaries. Together, we’re not just building a brand—we’re creating a movement that redefines the role of fragrance in our lives.

Join the Pura Team!

We’re looking for individuals who believe in the power of fragrance and technology to transform lives. If you’re ready to be part of a dynamic, fast-growing company at the forefront of an exciting industry, we’d love to hear from you.

Pura provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

*All candidates are subject to a background check.